Arlington, VA (August 11, 2025) – The American Frozen Food Institute (AFFI) welcomes Rebecca Meredith as its new director of marketing and communications. In this role, she will oversee the organization’s content creation and execution, as well as drive AFFI’s event and member communications strategies.
Most recently, Rebecca served as communications manager at CropLife America, the national trade association representing agricultural pesticide manufacturers. In this role, she led a variety of communications strategies, including member communications and newsletters, industry messaging and education, and event marketing and management, to advance the association’s goals and industry perception. She holds a Bachelor of Arts in Sociology from Washington College.
“I’m thrilled to join the AFFI team in this dynamic time for the food sector,” said Meredith. “I look forward to helping AFFI amplify its voice and member value, drive progress in the association’s new strategic plan, and create tangible impact that benefits the industry.”
Rebecca will report to AFFI’s Vice President of Communications, Mary Emma Young, and joined AFFI on August 4, 2025.
“We are delighted to welcome Rebecca to the AFFI team,” said Young. “Her years of experience in strategic communications and passion for storytelling will be instrumental as we double-down on providing lasting value for frozen food makers and propel a new narrative about the industry among thought leaders and consumer influencers.”
