The State of Frozen Fruits and Vegetables

The State of Frozen Fruits and Vegetables

AFFI’s latest market research report Frozen Fruits and Vegetables – Perceptions, Usage, and Expectations among U.S. Consumers and SNAP-Eligible Households provides insight on frozen fruit and vegetable shoppers to understand:

  • Who they are
  • Where they shop
  • What they buy
  • Why they buy
  • Applications
  • Perceptions
  • The influence of innovation and claims
  • Supply chain impact
  • Pain points and opportunities

Overlayed with IRI retail sales data, this latest research provides an in-depth understanding of “the why” behind frozen fruit and vegetable purchases.

Event Start : October 20, 2022 2:00 pm
Event End : October 20, 2022 3:00 pm
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